The Trusted Voice of Africa’s Exhibition Industry
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Welcome to AAXO – the trusted voice of Africa’s Exhibition Industry
AAXO is committed to promoting the African exhibitions industry, encouraging businesses to invest and participate in exhibitions, affording our members the tools and resources for successful exhibition management, and encouraging world-class industry standards. This dedication is evident in AAXO’s commitment to linking organisers to a network of suppliers and opportunities to ensure growth and inclusivity continentally. How can we support your business today?
In The News and PR
ILTM Africa 2025 ignites luxury and art at new Norval Foundation venue
International Luxury Travel Market Africa (ILTMA) is proud to announce that its highly anticipated 2025 event, themed ‘Ignite Africa with Luxury Travel’, will be held at the prestigious Norval Foundation in Cape Town from 06 to 08 April. This move from Kirstenbosch Gardens marks an exciting new chapter for ILTM Africa, positioning art as a […]
Overall Events & Communication Celebrates 15 Years of Excellence in Exhibitions & Conferences
Nelson Mandela Bay, Eastern Cape – Overall Events & Communication, a leading event management and communication company, proudly celebrates 15 years of delivering innovative, seamless, and impactful exhibition and conference solutions across South Africa. As a trusted partner to corporate and government organisations, Overall Events has solidified its role in the event planning industry, specialising […]
Maximising the impact of Exhibitions in your marketing mix
Better lead generation could help marketers max exhibition ROI Live events and exhibitions have reclaimed their place as a vital part of the marketing mix, following the post pandemic return of business tourism and people’s need for human connection. But marketers are still leaving money on the table by not maximising their lead generation and […]
VUKA Group and The Global Trust Project: Commit to building a worldclass platform for ‘what matters most, Trust!’
23rd September 2024 In a world where trust is often seen as a rare commodity, the recent signing of the Joint Venture Agreement between VUKA Group, an African conference, exhibition and media agency, and The Global Trust Project marks a significant milestone. This partnership, spearheaded by David Ashdown, CEO of VUKA Group, and Dominic Wilhelm, […]
ExpoGuys Launches Industry-First Sustainable Stand Grading System
In an era where sustainability has become a non-negotiable in business practices, ExpoGuys has taken a pioneering step in the exhibition industry with the launch of its Sustainable Stand Grading System. The initiative reflects the company’s ongoing commitment to reducing its environmental footprint while setting a new standard for sustainable practices in stand-building and event […]
The MamaMagic® Baby Expo Returns in 2025 at the Iconic Rand Show
Johannesburg, South Africa—The highly anticipated MamaMagic Baby Expo is back in 2025, and this year, it’s setting up in a brand-new home at the iconic Rand Show! From April 17–21, 2025, this five-day event at the Johannesburg Expo Centre promises an extraordinary experience for new parents, parents-to-be, grandparents, and families. The MamaMagic Baby Expo is […]
Meetings Africa and Africa’s Travel Indaba back for 2025 editions!
Johannesburg, South Africa – Mark your calendars for the 2025 editions of the African continent’s trade events designed to elevate the African continent’s leisure tourism and business events industry. South African Tourism-owned Meetings Africa and Africa’s Travel Indaba are back in 2025 and are set to enhance business connections and networking opportunities. These Pan Africa […]
GL events South Africa Announces Exclusive Partnership with Xanita
GL events South Africa is thrilled to announce an exclusive partnership with Xanita, a leading sustainable events and exhibition solutions manufacturer, to become the sole supplier of the Xanita Eco-Mod range within the exhibition and events sector. This partnership reinforces GL events South Africa’s commitment to providing environmentally responsible solutions to the market. The Xanita […]
Propak Africa 2025: Where Innovation Meets Opportunity
As automation and digitisation accelerates across industries, companies are recognising the need to invest in smarter solutions, products and services to stay competitive. For those in packaging and related fields, Propak Africa, a leading industry trade show, provides unmatched insights into these latest innovations. Propak Africa 2025, a premier event in packaging, printing, food processing, […]
AAXO Calls for Investment In Exhibitions to Drive Youth Employment
Youth unemployment is a huge problem in South Africa. But more relief could be coming from the rapidly growing events and exhibitions industry, as business tourism ticks up in step with a healthy return of leisure visitors to the country. According to the WTTC’s Economic Impact Report, travel and tourism is expected to grow at […]
South Africa’s tourism industry associations showing social media fatigue
An analysis of the country’s tourism industry associations’ social media engagement with their members over the last 28 days does not make for good reading, according to consulting agency TaranisCo Advisory. The agency analysed the Facebook (Meta) profiles of some of the country’s major tourism industry associations and reported that the Southern African Association for […]
Ministry of Solid Minerals Development endorses Nigeria Mining Week
“Fostering a robust environment in line with Renewed Hope Agenda” The Nigerian Ministry of Solid Minerals Development has once again confirmed its commitment to the Nigeria Mining Week conference and expo with its official endorsement and pledge of support for the ninth edition that returns to Abuja from 18 to 20 November 2024. Dr Mary […]
ILTM Africa 2025 ignites luxury and art at new Norval Foundation venue
International Luxury Travel Market Africa (ILTMA) is proud to announce that its highly anticipated 2025 event, themed ‘Ignite Africa with Luxury Travel’, will be held at the prestigious Norval Foundation in Cape Town from 06 to 08 April. This move from Kirstenbosch Gardens marks an exciting new chapter for ILTM Africa, positioning art as a […]
Overall Events & Communication Celebrates 15 Years of Excellence in Exhibitions & Conferences
Nelson Mandela Bay, Eastern Cape – Overall Events & Communication, a leading event management and communication company, proudly celebrates 15 years of delivering innovative, seamless, and impactful exhibition and conference solutions across South Africa. As a trusted partner to corporate and government organisations, Overall Events has solidified its role in the event planning industry, specialising […]
Maximising the impact of Exhibitions in your marketing mix
Better lead generation could help marketers max exhibition ROI Live events and exhibitions have reclaimed their place as a vital part of the marketing mix, following the post pandemic return of business tourism and people’s need for human connection. But marketers are still leaving money on the table by not maximising their lead generation and […]
VUKA Group and The Global Trust Project: Commit to building a worldclass platform for ‘what matters most, Trust!’
23rd September 2024 In a world where trust is often seen as a rare commodity, the recent signing of the Joint Venture Agreement between VUKA Group, an African conference, exhibition and media agency, and The Global Trust Project marks a significant milestone. This partnership, spearheaded by David Ashdown, CEO of VUKA Group, and Dominic Wilhelm, […]
WTM Africa 2025 to ‘Ignite Africa’ with fresh focus and strategic content
RX Africa today announced “Ignite Africa” as the official theme for its WTM Africa 2025 event, taking place from 9 to 11 April in the Host City of Cape Town at the Cape Town International Convention Centre (CTICC). Next year, WTM Africa promises a revamped format with a laser focus on actionable insights and strategic […]
Electra Mining Africa puts innovation in the spotlight and sets new records
Taking place at the Expo Centre in Nasrec, Johannesburg, from 2-6 September, this year’s Electra Mining Africa was the biggest show in its history with 950 exhibitors occupying over 40,000m² of exhibition space across 6 exhibition halls and 4 outside exhibit areas. Visitors were able to explore thousands of new products, ground-breaking machinery, latest […]
UFI Global Barometer confirms 2024 as record year for the exhibition industry globally
2023 and 2024 revenues expected to grow by 20% and 17% on average globally year on year 48% of companies plan to increase staff numbers in the coming 6 months 77% of companies plan to expand their scope of activities, and 43% declare an intention to expand into new countries and regions Adaptation of generative […]
Elevate Your Conference Experience with B & T Matchmaking: Tailored Business Networking and Matchmaking for Unforgettable Connections
Unlock the full potential of your next conference or exhibition with B & T Matchmaking’s premier business matchmaking services. Our cutting-edge platform is designed to ensure that every attendee makes meaningful, productive connections, maximizing the value of their participation and enhancing their event experience. Why Choose B & T Matchmaking for Your Conference or Exhibition? […]
AAXO Announces Youth Chapter Committee for 2024/2025
The Association of African Exhibition Organisers (AAXO) is excited to announce the selected Committee of the AAXO Youth Chapter for 2024/2025. This new initiative is designed to empower and support young professionals within the events and exhibitions industry, providing them with a platform to have their voices heard and contribute to the sector’s future growth […]
New products, innovations and world-class technologies at Electra Mining Africa
An exhibition viewed by industry as one of the most important events on the calendar, Electra Mining Africa provides a unique platform where exhibitors can launch new products and showcase their latest innovations and technologies. Taking place at the Expo Centre in Nasrec, Johannesburg, from 2-6 September, visitors to Electra Mining Africa will have the […]
Battery Metals Forum returns to Kinshasa in September as demand for key minerals and metals remains high
Global demand means unprecedented opportunities Key role players in the battery manufacturing value chain from the private and public sectors are to converge in Kinshasa from 17–18 September for the Battery Metals Forum DRC-Africa. Battery production for EVs and renewable energy storage relies on several key minerals and metals, including cobalt, copper, lithium, nickel, graphite, […]
Following the Success of Enlit Africa, VUKA Group Launches VUKA Energy Portfolio
16th July 2024 VUKA Group, the Cape Town-based event and media agency, brings together its diverse energy-related media assets to launch the VUKA Energy portfolio and introduce an intuitive digital platform that brings insights, resources, and engagement to energy professionals across the continent. The VUKA Energy Portfolio is well-positioned to create value and drive results […]