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Welcome to AAXO – the trusted voice of Africa’s Exhibition Industry

AAXO is committed to promoting the African exhibitions industry, encouraging businesses to invest and participate in exhibitions, affording our members the tools and resources for successful exhibition management, and encouraging world-class industry standards. This dedication is evident in AAXO’s commitment to linking organisers to a network of suppliers and opportunities to ensure growth and inclusivity continentally.  How can we support your business today?

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In The News and PR

The event industry welcomes a dynamic and credible new voice for exhibition organisers: the Association of African Exhibition Organisers (AAXO)

The event industry welcomes a dynamic and credible new voice for exhibition organisers: the Association of African Exhibition Organisers (AAXO) Exhibitions are a powerful platform to stimulate trade and attract foreign investment to the African continent. In order to initiate a more successful relationship between exhibitors and exhibition organisers, a credible governing body is required. […]

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Exhibition Organisers unite to launch new industry association

Some of the largest and most successful exhibition organisers in Southern Africa, namely Specialised Exhibitions Montgomery, MMI South Africa, Hypenica, Thebe Reed Exhibitions, Spintelligent, Terrapinn, The Wedding Group, SA Confex Services, TE Trade Events, Exposure Marketing, LTE and Synergy Business Events, have announced that they will be launching a new industry association – the Association […]

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Propak Cape showcases the sustainability benefits of plastics packaging

  The South African plastics recycling industry continues to make strides in creating a circular economy for plastics. Recent statistics from Plastics SA revealed that plastics recycling increased by 3% in 2025 to 485-thousand tons, across the packaging, building, construction, agriculture, mining, automotive and consumer goods sectors. While the use of virgin polymer decreased by […]

Propak West Africa Returns with Global Innovation, Practical Solutions and Industry Expertise

  As manufacturers across West Africa respond to growing demand for greater productivity, efficiency and sustainability, access to the latest technologies, expert knowledge and trusted industry partners has never been more important. Opening soon at the Landmark Centre in Lagos, Nigeria, from 8-10 September, Propak West Africa will once again bring together local and international […]

MultiChoice Group, a CANAL+ Company, Announced as Super Sponsor of FAME Week Africa 2026

  Partnership creates new commissioning opportunities for African producers and strengthens pathways for African stories to reach wider audiences Cape Town, South Africa, 17 August 2026 – FAME Week Africa has announced MultiChoice Group, a CANAL+ company, as the Super Sponsor of FAME Week Africa 2026, strengthening a shared commitment to African storytelling, creative talent […]

WTM Africa 2027 to Focus on Skills Advancement for Women in Tourism Programme

  In honour of Women’s Month, WTM Africa is announcing early updates to its Women in Tourism (WiT) programme, running alongside WTM Africa 2027, from 7–9 April 2027 at the Cape Town International Convention Centre (CTICC). The initiative will centre on strategic skills development, supporting women across the tourism sector to build the confidence, knowledge […]

Comic Con Africa A Brief Lowdown

  Comic Con Africa with Capitec is the continent’s ultimate pop culture and gaming festival, returning in 2026 from 24 to 27 September for its 7th edition at the Johannesburg Expo Centre, Nasrec. Over four fun-packed days, 70,000 con-goers converge at the festival to celebrate and enjoy all their favourite pop culture fandoms, including cosplay, […]

Burger King® Is Bringing Something Epic to Comic Con Africa 2026

  Burger King® is gearing up for its biggest presence yet at Comic Con Africa, and the energy is already building. As one of the official sponsors of this year’s event, taking place from 24 to 27 September 2026 in Johannesburg, Burger King® is preparing an experience built to give fans plenty to look forward […]

Eastern Cape Opens Film Pitching Call

  Eastern Cape Development Corporation and FAME Week Africa Launch Film and Television Pitching Opportunity for Producers Are you a film or television producer with a compelling story that could showcase the Eastern Cape on screen? FAME Week Africa, the continent’s leading B2B market for film, television and digital content, has partnered with the Eastern […]

Beyond Geekdom At Comic Con Africa

  Comic Con Africa with Capitec returns to the Johannesburg Expo Centre, Nasrec, in September 2026. The show runs from Thursday 24 September through Sunday 27 September from 9am to 6pm daily. It turns out you don’t have to be a geek to love Comic Con Africa’s content. You could be an art collector or […]

Scan Display turns 30!

  Last month, South African exhibition and events specialist, Scan Display, celebrated its 30th anniversary with events at its Johannesburg and Cape Town branches. Team members gathered to commemorate the milestone, reflect on the company’s journey and recognise the people who have contributed to its success over the past three decades. Celebration of team members […]

FAME Week Africa Announces Finalists for the 2026 Inclusive Lens Awards

  African stories of disability, LGBTQIA+ identity and diversity in children’s programming take centre stage as the Inclusive Lens Awards return to Cape Town FAME Week Africa has announced the finalists for the 2026 Inclusive Lens Awards, celebrating film and television productions that are helping reshape representation on African screens. Taking place on 29 October […]

Smarter Technologies Drive the Next Phase of Industrial Growth

  South African mining, manufacturing and industrial businesses are under increasing pressure to improve productivity, strengthen safety, reduce operating costs and remain globally competitive. At the same time, rapid advances in digital technologies are reshaping the way organisations design, manage and optimise their operations, with the focus increasingly shifting from exploring new technologies to implementing […]

CEM Africa 2026 Welcomes Three Influential Global Speakers

CEM Africa, Africa’s leading customer experience conference, has announced three internationally respected speakers who will take to the stage at CEM Africa 2026, taking place from 18 – 20 August 2026 in Cape Town. Bringing together senior leaders from customer experience, marketing, digital transformation, retail, customer service and business strategy, CEM Africa continues to attract […]

Propak West Africa conference to deliver practical insights for West Africa’s production and packaging professionals

The packaging industry across West Africa continues to evolve, driven by expanding consumer markets, rising demand for more efficient and sustainable packaging solutions, and advances in automation and digital technologies. As manufacturers respond to these changing market dynamics, improving productivity, efficiency and competitiveness has become an increasing priority. In this rapidly changing environment, informed decision-making […]

Converge Africa 2026 brings Africa’s digital commerce ecosystem together in Cape Town

Converge Africa 2026 returned to the CTICC in Cape Town and delivered three packed days of practical, outcomes led conversations about how Africa buys, sells and transacts in a world that is moving fast. The event brought the full digital commerce ecosystem into one place, from payments and fintech to retail and eCommerce, logistics and […]

New Automation Innovations on Show at Electra Mining Africa 2026

New emerging innovations are transforming the South African mining, manufacturing, industrial and automation sectors and driving the deployment of advanced technological solutions across operations. Innovations such as mechanisation, automation and digitisation are improving safety and productivity on mines, production facilities, industrial plants and warehouses. However, to deliver real value, these technologies must be cost-effective and […]

Top 15 ‘China Ready’ destinations revealed as continent eyes the world’s biggest outbound market during WTM Africa 2026

            Cape Town, 28 April 2026 – African tourism destinations have been ranked on their readiness to attract Chinese visitors. The China Ready Index® – a global benchmarking system by CBISN that scores destinations across six key pillars – released its 2026 African rankings at World Travel Market Africa in […]

Propak Cape 2026 supports strong packaging industry growth

The South African packaging industry continues to outperform the country’s GDP growth rate, driven by a number of sustained market forces. Population growth, urbanisation and rising income levels are fuelling demand for consumer goods and, in turn, packaging solutions. The rapid expansion of e-commerce, alongside growth in the beauty, pharmaceutical, and food and beverage sectors, […]

Women In MICE

IT’S TIME TO CELEBRATE ✨ Recognising the remarkable women shaping the future of meetings, events and business travel. THEME 2026: TIMELESS INFLUENCE NOMINATIONS NOW OPEN! Link Below: Women in MICE  

Intent HQ confirmed as Diamond Sponsor; Absa Bank as Platinum Sponsor & BEES joins as Gold Sponsor for Converge Africa 2026

Cape Town, South Africa, 2 February 2026 Africa’s digital commerce economy is growing fast, but not without friction. Fragmented retail, inconsistent data, complex payments, rising fraud risk and disconnected customer journeys continue to slow down scale for retailers, brands and marketplaces across the continent. Converge Africa 2026 will place these challenges at the centre of […]

Registrations Now Open for WTM Africa 2026 – Enjoy Free Access Until 13 March

The countdown to World Travel Market (WTM) Africa 2026 has officially begun with the opening of trade visitor registration. Taking place in the host city of Cape Town at the Cape Town International Convention Centre (CTICC) from 14–16 April 2026, WTM Africa remains the premier B2B exhibition for inbound and outbound African travel and tourism […]

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