THE VOICE OF CREDIBILITY & PROFESSIONALISM FOR EXHIBITION ORGANISERS

Total expo's
Total square meters
Total expo visitors
Total exhibitors

Total expo’s

130

Total square meters

165000

Total expo visitors

330000

Total exhibitors

105000

African Exhibition News

  • Sonia Thomas (ex UFI Chief Operating Officer) to join jwc as senior consultant

    Cologne-Paris, April 2021: Sonia Thomas, ex-Chief Operations Officer of UFI, the Global Association of the Exhibition Industry, will join jwc GmbH as senior consultant. Sonia, who has been part of the UFI team between 2006 and 2021, will join jwc GmbH, led by UFI past President Jochen Witt, from 1st May 2021 onwards. jwc is […]

  • Bumper line-up for African Tourism Investment

    Bumper line-up for African Tourism Investment Summit hosted by International Tourism & Investment Conference and WTM Africa at Africa Travel Week Two-day virtual event to focus on investing, rebuilding and restarting Africa’s travel and tourism sector No fewer than 9 ministerial and investment expert panel discussions and presentations Cape Town, 6 April 2021 – Held under the banner of […]

  • Scan Display Expands Its Large Format Print Offering

    Scan Display has expanded its printing portfolio with new branding solutions for corporates, retail, events and activations nationwide. Its increased range includes custom wallpaper available in seven different textures, vinyl and PVC branding, indoor and outdoor signage, and portable outdoor branding such as flags, gazebos, and pop-up, telescopic and sharkfin banners. Justin Hawes, MD Scan […]

  • FAME Reel Talent Showcase

    A showcase of the best of African talent in the Film, Arts, Media and Entertainment industries In partnership with the Host City of Cape Town, Reed Exhibitions Africa presents FAME Week Africa 2021, an event set to become the continent’s unrivalled cornerstone of business development for the Film, Arts, Media and Entertainment (FAME) industries. Taking […]

  • UK DIT joins forces with Nigeria’s mining community with online trade show

    Nigeria’s mining minister Adegbite to attend opening on 31 March The UK Department of International Trade (UK DIT) has announced their partnership with the organisers of Nigeria Mining Week, for the launch of an exciting digital trade show, the Alternative Mining Equipment Trade Show, aiming to drive collaboration between the UK and Nigeria for the […]

  • Business growth through events

    The comprehensive restrictions around events have all but closed the local business event industry. We are now experiencing the backlash of the loss of events as a marketing channel to drive key business objectives, as a tourism stimulus, as a catalyst for business growth, as an educational tool, for job creation and to develop knowledge […]

  • Digital health passport launches in South Africa

    By working with the Health Passport Worldwide system, a solution combining mobile technology with official Covid-19 tests and vaccinations, Health Passport has been launched in South Africa. The user-friendly mobile app will provide support in helping to restart tourism, business, sports, events and job creation on a national level. Health Passport Worldwide is a digital […]

  • Reed Exhibition’s framework for safety

    To reflect the essential role that the exhibitions and events industry has in helping to protect the health and well-being of our customers and employees, Reed Exhibitions Africa has established a robust programme of measures for Covid-19 safety and compliance. So says Carol Weaving, Managing Director of Reed Exhibitions Africa, adding: “While no organisation or […]

  • The sixth annual Global Exhibitions Day will take place on 2 June 2021

    GED 2021 celebrates the safe return of exhibitions and their role in accelerating economic recovery Everyone associated with the global exhibition industry is encouraged to recognise the day Paris – 9 March 2021: Global Exhibitions Day (GED) recognises the important role that trade exhibitions play in driving economies throughout the world. The COVID-19 pandemic has […]

  • Exhibitions Sector to Advance Young Professionals’ Skills Ahead Of Industry Rebound

    The Association of African Exhibition Organisers – AAXO – has launched a new opportunity for young exhibition industry professionals to gain skills and experience in the sector. The new AAXO mentorship programme will match young members with experienced professionals for mentorship designed to develop the next cohort of African exhibition and eventing industry professionals. AAXO […]

  • Returning to Lubumbashi: DRC Mining Week is “embracing the recovery”

    Returning to Lubumbashi: DRC Mining Week is “embracing the recovery” 100+ confirmed exhibitors for welcome return of flagship industry event Important dates: – Next live event in Lubumbashi: 5-6 Oct 2021 – Next online event: 15-17 June 2021 – Ongoing webinar series: Started in January 2021   “We are ready to embrace the recovery and celebrate […]

  • ATW’s 365 plan for #MakingTravelHappenAgain

    We take a look at Africa Travel Week’s plans to reignite travel and tourism in Africa in 2021, which include a digital content platform, virtual show, online webinars and masterclasses, and a live event. Traditionally held in Cape Town each April, Africa Travel Week comprises a suite of events, conferences and awards including WTM Africa, […]

  • Trust us to reopen the events industry safely

    Despite the gloomy prospect of continued restrictions on the events industry into 2021; the respite offered by the impending vaccination drive and, ahead of that, the potential to safely open events using a WHO-approved rapid-testing access system, has strengthened the resolve of many events companies which continue to search for innovative ways to trade in […]

  • Scan Display can build vaccination centres at scale

    “South Africa’s exhibition industry has a proven track record of providing quick and affordable solutions in response to the Covid-19 pandemic. From testing and isolation centres to field hospitals, the exhibition industry’s temporary structures have allowed us to re-purpose our stock and create solutions in response to this health crisis,” says Justin Hawes, MD of […]

  • Africa Travel Week unveils 2021 roadmap to reignite travel and tourism in Africa

    WTM Africa and suite of sister shows to run as a virtual event from 07-09 April 2021 with a live element from 01-03 September during Tourism Month. The virtual and live events form part of a 365-day plan to offer a significant ROI for exhibitors and international buyers. Africa Travel Week (ATW) has unveiled an […]

  • UFI Global Barometer provides 2020 results and 2021 perspectives for the exhibition industry

    UFI, the Global Association of the Exhibition Industry, has released the latest edition of its flagship Global Barometer research, which takes the pulse of the industry. Results highlight the severe impact of the COVID-19 pandemic on the exhibition industry worldwide, in2020. There are also positive signs regarding a quick recovery in 2021. Globally, between April […]

  • Africa’s resilient energy sector celebrated in latest African Power & Energy Elites

    “The timing is perfect for utilities to embrace the shift to digital”   “The benefits of solar and the effectiveness of minigrids continue to shine bright on our continent,” says Ashley Theron-Ord, editor of the annual African Power & Energy Elites journal that launched today. In its seventh year, the journal celebrates those who are […]

  • Scan Display launches affordable and flexible shopping kiosks

    Branding and retail display specialist, Scan Display, has devised a new cost-effective solution for shopping kiosks. Its Showcase Kiosk range is available for short term rental, and the standard modular components can be readily configured for retailers’ unique requirements. “With the disruptions that Covid-19 is causing to our lives, we believe this cost-conscious and flexible […]

  • RECHARGE 2020

    Irish Technology deployed in South Africa as part of International Music Events re-opening Irish-based Health Passport Europe has partnered with Big Concerts and The Entertainment Group to safely re-open the events industry in South Africa, using latest developments in rapid COVID-19 testing and the secure Health Passport Europe mobile technology. The live event RECHARGE 2020 […]

  • CEM Spotlight on Tracy-Lee Behr

    Congratulations to Tracy-Lee Behr, CEM of dmg Events on becoming a #CEM gamechanger! Read why she pursued her #CEM journey and the fresh insights she learned to compliment her experience of over 20 years in the events industry! Hometown: Cape Town How has the CEM designation helped in your career? Being in the event industry for […]

AAXO Upcoming Events

About Us

AAXO was formed as a collective platform to represent the organiser industry at large by promoting growth and development while addressing the industry’s challenges. Its efforts are directed towards its mission of being the respected authority and representative of the exhibition organising industry responsible for governance, skills development and research while upholding world-class industry standards. This, in turn, is designed to be the engine that drives the African exhibition and organiser growth.

AAXO includes exhibition organisers across a range of trade, consumer and conference-driven exhibitions, namely Specialised Exhibitions Montgomery, Messe Munchen SA, Reed Exhibitions, Spintelligent, Terrapinn, SA Confex Services, TE Trade Events, Exposure Marketing, Agri Expo, Synergy Business solutions, Media 10, DMG Events, Agri Expo, Foundation for Professional Development and Velocity Vision.

With the wealth of knowledge and experience brought to the association by these organisations, AAXO has the energy and expertise to deal with the unique challenges and needs that organisers are faced with, and give them a powerful and credible voice.

AAXO aims to promote the industry, encourage people to invest and participate in exhibitions, and give members the tools and resources to run successful exhibitions.

This includes introducing a code of conduct that is fair, ethical and with remedy and confidentiality; running training programmes that improve the outcome of exhibitions; mediating disputes fairly and with sensitivity; conducting research to provide organisers and exhibitors with growth and business opportunities; engaging with government on greater recognition of the industry; and networking with relevant conference and exhibition bodies to share issues.

Throughout these and all other activities, AAXO strives to represent all its members with honesty and integrity, and to provide them with guidance and leadership.

Meet the Board

Projeni Pather
 Exposure Marketing (Chairperson)
Projeni Pather
Exposure Marketing (Chairperson)
Devi Paulson-Abbott
Dmg Events
Devi Paulson-Abbott
Dmg Events
Phetogo Kubheka
Synergy Business Events (Vice-Chair)
Phetogo Kubheka
Synergy Business Events (Vice-Chair)
Leatitia Van Straten
Reed Exhibitions
Leatitia Van Straten
Reed Exhibitions
Mark Anderson
Specialised Exhibitions (Treasurer)
Mark Anderson
Specialised Exhibitions (Treasurer)
Chanelle Hingston
Spintelligent
Chanelle Hingston
Spintelligent
Dee Reuvers
SA Confex (Advisory Member)
Dee Reuvers
SA Confex (Advisory Member)
Suzette Scheepers
Messe München South Africa (Pty) Ltd
Suzette Scheepers
Messe München South Africa (Pty) Ltd

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